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5 Strategies to Reduce Employee Turnover

Reduce employee turnover

Essential steps to nurture talent and reduce turnover in your company

Pandemic management has a direct impact on talent retention. This is demonstrated by the study conducted by Smart Culture, which states that 77% of executives plan to leave their company.

“What is going wrong in organizations and why do people decide to leave a company?”
In this new article, we share some initiatives that can help reduce staff turnover.

Define the "employee persona" or employee type

Attracting talent is the first step to recruiting well. Defining the “employee persona” will help to speed up the process when defining the new strategy and choosing the most appropriate channels to communicate it.

Create a transparent branding strategy

“One of the keys is to sincerely convey the personality of the company, what its values are and what day-to-day life is like in the job’s department.”

For this reason, a good initiative would be for one of the people in the business area to explain the projects that are developed, the technology that is used and what motivates them to get up every morning to start the working day. Make it human.

This will help you define the look and feel of your business life and culture, and establish your employer brand. Do you want to know more about employer Brand? We invite you to read this post about the best employer brand strategy.

Offering a close relationship towards the candidates

The experience of candidates for a job position will also be essential to the strategy. Offer reports on the status of applications at each stage of the process and providing honest feedback could differentiate the organization as an employer brand in the market.

Guaranteeing objectivity in the selection process

In addition, ensuring that selection is done in an objective manner also provides security and interest in people. For example, conducting a competency assessment regardless of age, gender, race or social class could be a first step in ensuring objectivity in job selection.

Such initiatives will make candidates feel committed to the company from the start.

Transform area leaders into coaches for their teams

Creating a new culture of continuous evaluation and feedback will be one of the essential pillars for carrying out a professional development plan. Here, one of the most interesting aspects will be to train the management of each area to act as coaches for their team. The aim is to develop the best skills of the leader-coach, to help to define people’s objectives clearly and concisely and to draw up a joint strategy to achieve them.

“Annual evaluations do not seem to be the most appropriate way of adapting to changes and the needs of the moment. Therefore, the best approach is to focus on continuous feedback.”

Choosing the best tools for the development of the team and make them the protagonists of the project

Providing the tools to achieve individual development objectives will be another basic factor in achieving the established objectives. An example of this would be to provide opportunities for new real experiences and learning.

To do this, we can involve the individual in different projects and assign training via an LMS platform.
Microlearning is a very personalized way of e-learning since it allows learners to acquire the necessary skills at their own pace. It has the best of benefits, for the employee and for the business. Read more about microlearning and its benefits here.
Furthermore, we can also offer an internal talent program where employees are not only workers, they are trainers and ambassadors of the project.

Create a 360° wellness program

Wellness programs are essential to nurturing talent retention. Developing new plans that consider the physical, social and emotional aspects of the workers is critical in today’s pandemic.

The most important thing is to consider the different generations of employees within the company. In addition, it is necessary to learn to switch off digitally. To do this, we can make use of artificial intelligence and all-in-one platforms like this one It will help us to better manage employee’s productivity and health in the organization by helping them balance career and life in an effective way.
Stephen Covey, American writer, lecturer and professor, sums up the idea of this article, strategies to reduce job turnover and its benefits, very well in the following quote:
“An empowered organization is one in which people have the knowledge, ability, desire and opportunity to succeed personally in a way that leads to collective organizational success.”
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